The Scotch Boyz Jamaican jerk spice came in as number 29 on People Magazine’s list of the top 50 foods in the US in 2023. Scotch Boyz’s Ashley Fraser, the company’s business manager, appreciated the rating by the renowned magazine and saw it as a fantastic chance to promote a genuine Jamaican brand.
Fraser told the media, “First and Last PR really helped us. They were the ones who told us about the list and that People’s Magazine was looking for different types of food businesses and so we applied and sent over samples of our jerk seasoning.”
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The People’s Magazine described the sauce as a “fiery spice” combination, acquired from small local farms on the Caribbean Island known for its tasty food and beautiful scenery. They noted that it derives its heat from ground Scotch bonnet peppers. Drew Gray, co-founder and COO of Scotch Boyz claimed that his granddad, who originated from the remarkable parish of Portland and migrated and settled in Westmoreland, gave the family the prized recipe as well as his expertise in spices and sauces.
His last adjustments to his grandpa’s recipe set the ground for developing the Scotch Boyz spicy sauce.
This year, Scotch Boyz debuted at 600 Target stores throughout the US with the help of the Shae Moisture Next Black Millionaire program.
