The Black Nile is an app developed by a Black woman that allows users to purchase from Black-owned companies and services on a single platform. It is a Black version of Amazon.
Due to the reversal of diversity, equity, and inclusion (DEI) policies and activities by large corporations and merchants, such as Amazon, Target, Walmart, and others, customers are seeking methods to support Black-owned and small businesses.
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Using her experience in technology, UI, and web design Dacia Petrie created the Black Nile to meet this demand and make it more simpler for consumers to purchase Black-owned products. Currently, the app lists 3,000 Black-owned companies in more than 40 categories, including as skincare, hotels, restaurants, grocery shops, luxury clothes, purses, weddings, kitchen and home items, plus-size apparel, infants and children, and more.
Petrie remarked, “I saw somebody in the comments saying that they’re looking for a Black Amazon. Sista, I’m a hold your hand when I say this. This ain’t Amazon. It’s Black Nile.”
Petrie included Google Maps into the app to quickly find local businesses and get instructions. Customers who visit or use the company or service they have chosen may also post evaluations on the app.
“I created this with the intention to make shopping with Black-owned businesses as easy as possible,” the Black Nile inventor stated.
Petrie further explained, “I am a UI designer and web designer, and I noticed that there are a lot of Black-owned directories, but many of them aren’t as user-friendly or optimized for our mobile devices. I saw someone in the comments saying that they were looking for something that’s a little bit more techy and something a little bit more user-friendly, and this is perfect.”
