The annual earthstrong celebration for Tuff Gong International co-founder, the acclaimed ‘First Lady of Reggae,’ and globally-recognized humanitarian, Dr. Rita Marley OJ, OD, LITT is turning out to be quite a show. This year’s theme is ‘Love Iyah 78,’ and once again the title event is being produced by Tuff Gong and captured live at its legendary studio in Kingston, Jamaica.
A host of talented artists are set to honor Rita Marley’s life and work. The lineup of performers represent every aspect of Jamaican music from dancehall to roots reggae and lovers’ rock: Admiral Tibet, Warrior King, Tifa, Sharon Marley, Big Youth, Jaz Elise, Grub Cooper (formerly of Fab 5) and hosted by Collin Hines.
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As part of its partnership with North American satellite broadcasting corporation SiriusXM, subscribers to the service will have exclusive access to the concert taping this Sunday, July 14 on Bob Marley’s Tuff Gong Radio channel 19 and the SiriusXM app at 5 pm Eastern with an encore airing again at 8 pm Eastern.
Hosted by the dynamic Emprezz, this year’s celebration will shine a spotlight on Dr. Marley’s remarkable journey. Highlights will include readings from her book “No Woman No Cry: My Life with Bob Marley” by the esteemed broadcaster Dahlia Harris. Additionally, exclusive scenes from the “Bob Marley: One Love” movie will provide viewers greater insight into Nana Rita’s life.
Through the “Love Iyah ‘78” celebration, the Marley Group aims to inspire viewers to tap into their own philanthropic spirits and support various causes including:
i. Hurricane Beryl Relief Initiative
ii. Rita Marley Scholarship
iii. Marley for Health
iv. Adopt-A-Clinic: Bull Bay Health Centre
v. Star Search Basketball Camp
vi. Rita Marley Girls Centre
Cedella Marley, the first-born child of Bob and Rita Marley and chief executive officer of the Bob Marley Group of Companies. “We are honored to celebrate my mother, mentor, and best friend. As a proud black Jamaican entrepreneur, she has broken so many barriers and built a lasting legacy. Her strength, wisdom, kindness, and love have inspired us all and she continues to be our guiding light.”
Follow the concert below:
